Moment 3

Moment at 0:14 in STARTING OVER ON YOUTUBE | why I left my 22K subscribers behind by Aprilynne Alter.

STARTING OVER ON YOUTUBE | why I left my 22K subscribers behind

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• New channel vs. Convert Old Channel
• Walk through thought process
• High level overview / thesis statement
• Incorporates Stock footage + non-generic transitions (bouncy jumper)
• Freelancer --> transition to Content creator
• Ali Abdal - Reason for starting
• Simple zoom (out) + color to b&w
• First Video
• Video 2 - flop
• Simple animation, simple motion graphic - simple sounds
• Twitter Video - flopped as well
• Deep Dive - Titles, Thumbnails, Editing
• NFT's - self-taught
• Learning opportunity
• New Editing Techniques
• 14 MINUTE VIDEO --> 26 HOURS TO EDIT!
• Feynman Technique
• Analysis of Why NFT video worked...
• Editing Techniques, motion graphics, thumbnail, highly searched for niche, effort = winning video
• No Passion for NFT's
• 1 video = monetization (I've done the same)
• Slow pivot away to a niche she enjoys?
• $100 PER day - new ish channel...
• Passion - can't be manufactured / sustained...
• No passion = reduced output
• Lose passion --> reduced output
• Existential Youtube crisis - Qui Je Suis?
• Consistent. Studio Space. Mechanics.
• Rebrand? Or Start From Scratch?
• New videos your subs don't wanna watch = could hurt you...
• Low CTR and Low AVD...
• Slow Pivot (over years)
• New content messing up how channel is catalogued....
• Starting New, with no job... How?
• Why I abandoned a 22,000 YouTube channel to start again on a brand new channel
• Answer
• I quit my fancy Wall Street job
• I became good at writing long education threads
• My first video
• How to grow on Twitter flopped on YouTube
• My first viral video: breakdown my NFT collection into simple-to-understand points
• It was worth it: the video blew up
• That one video got me monetized on YouTube in 1 month
• Niche down to blow up, then pivot to making content you like
• At its height, $100 a day was incredible but not sustainable
• I tried convincing myself why I should focus on NFTs despite lacking the passion for NFTs
• I knew how to write educational yet entertaining videos
• I decided to focus on "How to make good educational YouTube videos"
• How to convert expert knowledge in your brain to an educational and engaging YouTube video
• I am an educator at heart, I love to teach
• Rebrand or launch from scratch?
• Holy crap, but F it!
• Why pivoting a channel is a bad idea, better to start a brand new channel
• Must pivot slowly over 1 year like Ali Abdaal did

• And our son?
• Electric desk in action
• All Heartbeat Photos features - No fluff
• End of work from home #funny
• Almost monetized on YouTube
• Graduation day
• Great Wall of China - Civ4
• How do you make God laugh?
• Egwene vs Ishamael - Wheel of Time
• Dragon flies in
• Anytime you say "algorithm" replace it with "audience"
• All Heartbeat features - No fluff
• Attack Death
• "Do you like to dance?" Aviendha asks
• Drink a spicy margarita, make some bad decisions
• 10-year anniversary of Freedom!
• Come on! Hit me! Conan O'Brien punched by Maria Menounos in the abs
• See the color changes
• "Fools!" said I "You do not know"
• The bureaucracy is expanding to meet the needs of the expanding bureaucracy
• Everyone shooting at Wonder Woman
• Who did you fire? Senator drills Mark Zuckerberg, CEO of Facebook
• Step outside the world's tallest building
• Use a lifeline - Call my parents
• Heartbeat Payday #2 ❤️
• Elvis actor cast as Harkonnen Feyd-Rautha
• Sexy squeeze through a narrow gap
• Dune: Part 2 - Riding the sandworm