Moment at 1:39 in 115 The 1975 Sears Catalog Scandal: What IS That on Page 602? by Philip Mershon.
Long before digital shopping carts, the heavy Sears Roebuck catalog was an American household staple. But in the fall/winter 1975 edition, a "printing flaw" on page 602 turned an ordinary ad into an instant national gossip mill obsession. Join Philip Mershon as he reopens The Mid-Century Vault to break down the famous Gary Bimson Sears catalog mystery, the frantic damage control by Sears executives, the novelty hit song it inspired, and how word-of-mouth spread the story across office break rooms and neighborhood block parties in viral fashion....before the internet viral ability.
Saved by 78-83 Malibu.